What? DAEWON SONG Leaves Almost...

Friday, November 02, 2018

http://theberrics.com/daewon-song-leaves-almost/

One of the most influential skaters and co-founder of Almost skateboards--he's leaving the company he helped found (and I have to wonder what the terms of the agreement were, how much $$ does he get--I am always curious on the financials):

Daewon Song, a pro skater who is known as much for his sponsor loyalty as for his continually progressive clips, has left Almost Skateboards. He made the announcement this morning via Instagram.

Song cofounded Almost in 2003 with Rodney Mullen, and somehow he has managed to be at the top of his game throughout his tenure as a founding pro. Having appeared in the company's two full-lengths—Round Three (a play on Song's game-changing parts in World Industries' Round One and Round 2) and 5-Incher—Song is perhaps more closely associated with the 2006 promo Cheese & Crackers. The video features Chris Haslam (who also left Almost last year) and Song essentially one-upping each other on a mini-ramp, utilizing anything and everything that they could find. The video signaled an era of inventive skateboarding and its influence is still felt in videos 12 years later.

More recently, Song has become established as arguably the most reliable skate instagram account. Much like Cheese & Crackers, there is never a dull moment on Song's Insta. Having perfected the art of selfie video clips, Song is a shining example of the DIY ethic in skating.

Here's the IG post.