In Case You Missed It: Hyuna's Red Gets Rolling Stone Approval

Tuesday, January 13, 2015

Hyuna's K-pop hit is a schizophrenic mess, switching from trap and hip-hop to bubbly pop and slinky Middle Eastern electro. The video does its best to keep up: While rapid scene shifts follow the song's structure, wild images bring its lyrics to life. "A monkey's butt is red," goes the chorus, and on screen, a monkey with a bright red butt appears. "My lipstick is red..." and just like that, Hyuna's wiggling on a pair of giant lips. The part where Hyuna's about to cry? That's when she's singing about being lonely. Some major Korean broadcasters thought the original video was too hot for TV, which means it might just right for an American crossover.

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